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health marketing quarterly

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scopus ncbi
Short Name health mark q
Abbreviated Name health mark q
ISSN 1545-0864
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Publications Per Year

Recent Articles (11 total)

Bridging the dichotomous gap between expectations and perceptions in quantifying hospice care quality.
Matthews, Brian L;Daigle, Jamie;
Vol. 36 , No. 3 , pp. 236-253
300 views DOI Abstract
2013
Consumer acceptance of an SMS-assisted smoking cessation intervention: a multicountry study.
Andrews, Lynda;Cacho-Elizondo, Silvia;Drennan, Judy;Tossan, Vessélina;
Vol. 30 , No. 1 , pp. 47-62
297 views DOI Abstract
2016
determinants of fortified wine consumption in russia: evidence from a national sample of the russian population
;Mirzobobo Yormirzoev
Vol. 5 , No. 1 , pp. 42-49
254 views DOI Abstract
2014
what makes napa napa? the roots of success in the wine industry
;Anil Hira;Tim Swartz
Vol. 3 , No. 1 , pp. 37-53
251 views DOI Abstract
2019
The influence of mood and information processing strategies on recall, persuasion, and intention to get a flu vaccine
Sar, S.
Vol. 36 , pp. 17-34
233 views DOI
2015
wine and cultural heritage. the experience of the alto douro wine region
;Lina Lourenço-Gomes;Lígia M.C. Pinto;João Rebelo
Vol. 4 , No. 2 , pp. 78-87
229 views DOI Abstract
2017
segmenting wine markets with diverse price functions: evidence from california red and white wines sold in british columbia
;Richard Carew;Wojciech J. Florkowski;Ting Meng
Vol. 6 , No. 1 , pp. 48-59
212 views DOI Abstract
2016
prosumers in the wine market: an explorative study
;Marc Dressler
Vol. 5 , No. 1 , pp. 24-32
210 views DOI Abstract
2014
technological change in the wine market? the role of qr codes and wine apps in consumer wine purchases
;Lindsey M. Higgins;Marianne McGarry Wolf;Mitchell J. Wolf
Vol. 3 , No. 1 , pp. 19-27
198 views DOI Abstract
2017
conducting wine marketing research with impact in china: guidelines for design, execution and dissemination
;Justin Cohen;Larry Lockshin
Vol. 6 , No. 2 , pp. 77-79
181 views Abstract
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