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health marketing quarterly

Indexings	scopus ncbi
Short Name	health mark q
Abbreviated Name	health mark q
ISSN	1545-0864
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Recent Articles (11 total)

2013

Consumer acceptance of an SMS-assisted smoking cessation intervention: a multicountry study.

Andrews, Lynda;Cacho-Elizondo, Silvia;Drennan, Judy;Tossan, Vessélina;

Vol. 30 , No. 1 , pp. 47-62

292 views DOI Abstract

Bridging the dichotomous gap between expectations and perceptions in quantifying hospice care quality.

Matthews, Brian L;Daigle, Jamie;

Vol. 36 , No. 3 , pp. 236-253

283 views DOI Abstract

2014

what makes napa napa? the roots of success in the wine industry

;Anil Hira;Tim Swartz

Vol. 3 , No. 1 , pp. 37-53

244 views DOI Abstract

2016

determinants of fortified wine consumption in russia: evidence from a national sample of the russian population

;Mirzobobo Yormirzoev

Vol. 5 , No. 1 , pp. 42-49

242 views DOI Abstract

2019

The influence of mood and information processing strategies on recall, persuasion, and intention to get a flu vaccine

Sar, S.

Vol. 36 , pp. 17-34

230 views DOI

2015

wine and cultural heritage. the experience of the alto douro wine region

;Lina Lourenço-Gomes;Lígia M.C. Pinto;João Rebelo

Vol. 4 , No. 2 , pp. 78-87

221 views DOI Abstract

2016

prosumers in the wine market: an explorative study

;Marc Dressler

Vol. 5 , No. 1 , pp. 24-32

206 views DOI Abstract

2017

segmenting wine markets with diverse price functions: evidence from california red and white wines sold in british columbia

;Richard Carew;Wojciech J. Florkowski;Ting Meng

Vol. 6 , No. 1 , pp. 48-59

199 views DOI Abstract

2014

technological change in the wine market? the role of qr codes and wine apps in consumer wine purchases

;Lindsey M. Higgins;Marianne McGarry Wolf;Mitchell J. Wolf

Vol. 3 , No. 1 , pp. 19-27

193 views DOI Abstract

2017

conducting wine marketing research with impact in china: guidelines for design, execution and dissemination

;Justin Cohen;Larry Lockshin

Vol. 6 , No. 2 , pp. 77-79

175 views Abstract

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