brand alliance

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1
The Role of Identification in Consumers' Evaluations of Brand Extensions.
Marin, Longinos;Ruiz De Maya, Salvador;Rubio, Alicia;
2018 Frontiers in psychology DOI: 10.3389/fpsyg.2018.0... 198 views
2
The Contribution Of New Product Entry Versus Existing Product Inflation In The Rising Costs Of Drugs.
Hernandez, Inmaculada;Good, Chester B;Cutler, David M;Gellad, Walid F;Parekh, Natasha;Shrank, Willia...
2019 Health affairs (Project Hope) DOI: 10.1377/hlthaff.2018... 211 views

Related Journals

Frontiers in psychology
ISSN: 1664-1078 1,240 views
Health affairs (Project Hope)
ISSN: 1544-5208 582 views

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