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marketing intelligence and planning

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scopus
Short Name marketing intelligence and planning
Abbreviated Name marketing intelligence and planning
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Recent Articles (11 total)

2014
Consumer trust in banking relationships in europe
Vol. 32 , pp. 551-566
242 views DOI
2019
Instafamous and social media influencer marketing
Vol. 37 , pp. 567-579
241 views DOI
2019
Shopping streets vs malls: preferences of low-income consumers
Vol. 37 , pp. 140-153
195 views DOI
2012
Marketing planning and digital customer loyalty data in small business
Vol. 30 , pp. 515-534
158 views DOI
2019
Green consumption: a network analysis in marketing
Vol. 37 , pp. 18-32
128 views DOI
2019
Companion shopping: the influence on mall brand experiences
Vol. 37 , pp. 465-478
118 views DOI
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