Online interventions for social marketing health behavior change campaigns: a meta-analysis of psychological architectures and adherence factors

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ID: 274695
2011
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Abstract
These findings demonstrate that online interventions have the capacity to influence voluntary behaviors, such as those routinely targeted by social marketing campaigns. Given the high reach and low cost of online technologies, the stage may be set for increased public health campaigns that blend int …
Reference Key
b2011journalonline Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors Cugelman B;Thelwall M;Dawes P;;
Journal Journal of medical Internet research
Year 2011
DOI
DOI not found
URL
https://www.ncbi.nlm.nih.gov/entrez/query.fcgi?cmd=Retrieve&db=PubMed&list_uids=21320854&dopt=Abstract
Keywords
systematic review meta-analysis psychology National Center for Biotechnology Information NCBI NLM MEDLINE humans pubmed abstract nih national institutes of health national library of medicine adult female male Health Behavior* internet* behavior therapy* online systems* motivation social marketing* pmid:21320854 pmc3221338 doi:10.2196/jmir.1367 brian cugelman mike thelwall phil dawes behavioral medicine*

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