need and potential risks of strategic alliances for competing successfully
Clicks: 137
ID: 251172
2010
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Abstract
In today’s global economy, many companies’ managers consider strategic alliances as a key strategic alternative. Even if it is true that strategic alliances can be a really powerful competitive tool, managers should pay attention to all potential risks before involving in a partnership. This paper aims to address a series of issues that may arise when forming a strategic alliance.
| Reference Key |
radu2010economia:need
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| Authors | ;Catalina RADU |
| Journal | arthritis care & research |
| Year | 2010 |
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