factors influencing social shopping behavior of fashion in tehran apparel market

Clicks: 179
ID: 207376
2014
Article Quality & Performance Metrics
Overall Quality
Not rated
Combines reader engagement with the AI quality analysis. This article has not been analysed, so there is no overall score — reader engagement is measured and shown alongside.
AI Quality Assessment
Not analyzed
Readership in this journal
Steady

Ranked #76 of 124 articles by views in Journal of ethnobiology and ethnomedicine

Most read Least read

Bar heights use a square-root scale. Only the 120 most-read articles are drawn; the journal has 124 in total.

Mint this article as an NFT
Not yet minted

Create a permanent, verifiable on-chain record of this article on the Scimatic Network. The NFT is held in your Journament account, and you can withdraw it to your own wallet at any time.

5 SUSD one-off · no wallet required
Abstract
Social shopping behavior of fashion embraces various activities, direct/indirect complex and dynamic interpersonal happening during the process of buying fashion and causes customers’ pleasure and satisfaction from purchasing intention, which in long-term helps sales improvement. This study has taken place in city of Tehran, Iran in order to assess the social purchase behavior of consumers and drivers in the field of fashion garments. Data analysis was performed using partial least squares. Research findings indicate a significant positive relationship between obsessed with fashion garments and the five dimensions of social shopping behavior. On the other hand, there is a positive and meaningful relationship between materialism and the need for uniqueness by consumers’ involvement toward fashion apparel.
Reference Key
esfidani2014managementfactors Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors ;Mohammad Rahim Esfidani;Mohsen Nazari;Maryam Karimi Davijani
Journal Journal of ethnobiology and ethnomedicine
Year 2014
DOI
10.5267/j.msl.2014.5.006
URL
Keywords Keywords not found

Citations

No citations found. To add a citation, contact the admin at info@scimatic.org

No comments yet. Be the first to comment on this article.