integrated manufacturing-services businesses in the australian building and construction sector
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ID: 157092
2012
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Abstract
This paper establishes that the emergence of integrated manufacturing-service businessesis a key trademark of innovative industries and ‘the new economy’. Having establishedthe benefits of such integration, the phenomenon is reviewed in relation to theAustralian building and construction (B&C) sector. It is hypothesised that manufacturerssupplying building and construction work are adding value to their own activity, and that ofthe sector, by enhancing their product offerings via the provision of services. A small surveyis undertaken, with the findings revealing the nature of service provision by manufacturersin the Australian B&C sector. It appears that the ‘bundling’ of products and servicesby these manufacturers is a key competitive strategy yielding significant benefits for themand the sector as a whole.
| Reference Key |
manley2012australasianintegrated
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|---|---|
| Authors | ;Karen Manley;Jane Marceau |
| Journal | journal of foot and ankle research |
| Year | 2012 |
| DOI |
10.5130/ajceb.v2i1.2882
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| URL | |
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