What drives customer Re-engagement? The foundational role of the sales-service interplay in episodic value co-creation

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ID: 85465
2020
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friend2020whatindustrial Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors Friend, S.
Journal industrial marketing management
Year 2020
DOI
10.1016/j.indmarman.2019.07.012
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