The Effect of Influencer Marketing on Consumers’ Brand Admiration and Online Purchase Intentions: An Emerging Market Perspective
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2019
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| Reference Key |
trivedi2019thejournal
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|---|---|
| Authors | Trivedi, J. |
| Journal | journal of internet commerce |
| Year | 2019 |
| DOI |
10.1080/15332861.2019.1700741
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| URL | |
| Keywords | Keywords not found |
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