Investigating the impact of marketing mix and customer purchasing decision process on satisfaction: A study on neo milk bar in Jakarta

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2016
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rangkuti2016investigatingheritage Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors Rangkuti, S.
Journal heritage, culture and society: research agenda and best practices in the hospitality and tourism industry - proceedings of the 3rd international hospitality and tourism conference, ihtc 2016
Year 2016
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