Social Media Analytics: What You Need to Know as a Urologist.

Clicks: 399
ID: 59636
2019
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Ranked #3 of 17 articles by views in european urology focus

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Abstract
In this digital era there has been increasing use of social media in the field of urology. Although we can often feel the impact of social media in our daily encounters, we need more quantifiable measures to evaluate and monitor social media activities. By gathering and analyzing data from different social media platforms, we will be able to understand how we can engage our audience more successfully in the dissemination of urological information. In this mini-review we discuss the fundamentals of social media analytics with a special focus on social media metrics and social network analysis. We also discuss the implications of social media analytics with the aim of fostering a better understanding of this important aspect of social media. PATIENT SUMMARY: By gathering and analyzing data from social media platforms, we will be able to understand how we can engage our audience more successfully in the dissemination of urological information.
Reference Key
teoh2019socialeuropean Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors Teoh, Jeremy Yuen-Chun;Mackenzie, Graham;Tortolero, Leonardo;Rivas, Juan Gomez;
Journal european urology focus
Year 2019
DOI
S2405-4569(19)30223-8
URL
Keywords
social media engagement urology centrality measure impression reach

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