Developing business customer engagement through social media engagement-platforms: An integrative S-D logic/RBV-informed model

Clicks: 169
ID: 48028
2019
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hollebeek2019developingindustrial Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors Hollebeek, L.
Journal industrial marketing management
Year 2019
DOI
10.1016/j.indmarman.2017.11.016
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