Uncovering institutional orientation as a new strategic orientation in industrial marketing

Clicks: 187
ID: 35422
2019
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chaney2019uncoveringindustrial Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors Chaney, D.
Journal industrial marketing management
Year 2019
DOI
10.1016/j.indmarman.2018.07.011
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