Language, Media, and Ideology: A Critical Discourse Analysis of Pakistani News Bulletin on the Change of Command of COAS (2022)

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ID: 334550
2024
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Abstract
Television is a permeating medium that can instill false consciousness in its audience. The current study looks at the ideological constructs in the headlines of Pakistani news channels and on Twitter and how they affect the readers. This study has explained the ideological constructions by applying Fairclough's paradigm for critical discourse analysis (CDA) to the news headlines in electronic media and Twitter regarding the appointment of the Chief of Army Staff (2022) and contrasting three different Pakistani news channels. The effect of news headlines and tweets regarding the change in command of the COAS on viewers has been evaluated using a qualitative method, coupled with some intertextual and sociocultural analyses. Examining the news headlines reveals that Pakistani news headlines are imbued with various ideologies and power interactions. The current study is intended to aid in the promotion of media literacy among Pakistani viewers and media authorities.
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Authors Shehla Sohail, Pir Suhail Ahmed Sarhandi, Alia Ali Bhutto
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Journal Annals of Human and Social Sciences
Year 2024
DOI
10.35484/ahss.2024(5-III)05
URL
https://ojs.ahss.org.pk/journal/article/view/730
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