Consumer Knowledge Assessment

Clicks: 2
ID: 304465
1994
Free PDF
Article Quality & Performance Metrics
Overall Quality
Not rated
Combines reader engagement with the AI quality analysis. This article has not been analysed, so there is no overall score — reader engagement is measured and shown alongside.
AI Quality Assessment
Not analyzed
Readership in this journal
Popular

Ranked #49 of 197 articles by views in journal of consumer research

Most read Least read

Bar heights use a square-root scale. Only the 120 most-read articles are drawn; the journal has 197 in total.

Mint this article as an NFT
Not yet minted

Create a permanent, verifiable on-chain record of this article on the Scimatic Network. The NFT is held in your Journament account, and you can withdraw it to your own wallet at any time.

5 SUSD one-off · no wallet required
Sign in to mint
Abstract
The results of studies reported in this article suggest that product-related experience has a greater influence on self-assessed knowledge judgments than does stored product class information and that this greater influence is due to greater accessibility in memory. In addition, stored product class information was found to be a more important determinant of objective than self-assessed knowledge, while product-related experience was a more important determinant of self-assessed than objective knowledge. We discuss implications of these results for the relationship between self-assessed and objective knowledge and for future research involving consumer knowledge constructs.
Reference Key
openalex_W1983937657 Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors C. Whan Park, David L. Mothersbaugh, Lawrence Feick
Journal journal of consumer research
Year 1994
DOI
10.1086/209383
URL
https://doi.org/10.1086/209383
Keywords Keywords not found

Citations

No citations found. To add a citation, contact the admin at info@scimatic.org

Comments

No comments yet. Be the first to comment on this article.