Consumer Knowledge: Effects on Evaluation Strategies Mediating Consumer Judgments
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ID: 296945
1985
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Abstract
Journal Article Consumer Knowledge: Effects on Evaluation Strategies Mediating Consumer Judgments Get access Mita Sujan Mita Sujan Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 12, Issue 1, June 1985, Pages 31–46, https://doi.org/10.1086/209033 Published: 01 June 1985 Article history Received: 01 March 1984 Revision received: 01 November 1984 Published: 01 June 1985
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| Reference Key |
openalex_W2077597346
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|---|---|
| Authors | Mita Sujan |
| Journal | journal of consumer research |
| Year | 1985 |
| DOI |
10.1086/209033
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| URL | |
| Keywords | Keywords not found |
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