Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent
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2000
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Abstract
Journal Article Consumers' Use of Persuasion Knowledge: The Effects of Accessibility and Cognitive Capacity on Perceptions of an Influence Agent Get access Margaret C. Campbell, Margaret C. Campbell Search for other works by this author on: Oxford Academic PubMed Google Scholar Amna Kirmani Amna Kirmani Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 27, Issue 1, June 2000, Pages 69–83, https://doi.org/10.1086/314309 Published: 01 June 2000 Article history Received: 01 August 1997 Revision received: 01 September 1999 Published: 01 June 2000
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| Reference Key |
openalex_W2029402142
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|---|---|
| Authors | Margaret C. Campbell, Amna Kirmani |
| Journal | journal of consumer research |
| Year | 2000 |
| DOI |
10.1086/314309
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| URL | |
| Keywords | Keywords not found |
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