Paradoxes of Technology: Consumer Cognizance, Emotions, and Coping Strategies

Clicks: 14
ID: 295657
1998
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Abstract
Abstract Although technological products are unavoidable in contemporary life, studies focusing on them in the consumer behavior field have been few and narrow. In this article, we investigate consumers' perspectives, meanings, and experiences in relation to a range of technological products, emphasizing lengthy and repeated interviews with 29 households, including a set of first-time owners. We draw on literatures spanning from technology, paradox, and postmodernism to clinical and social psychology, and combine them with data collection and analysis in the spirit of grounded theory. The outcome is a new conceptual framework on the paradoxes of technological products and their influences on emotional reactions and behavioral coping strategies. We discuss the findings in terms of implications for theories of technology, innovation diffusion, and human coping, and an expanded role for the paradox construct in consumer research.
Reference Key
openalex_W2104093905 Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors David Glen Mick, Susan Fournier
Journal journal of consumer research
Year 1998
DOI
10.1086/209531
URL
Keywords Keywords not found

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