Content Analysis in Consumer Research
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ID: 290580
1977
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Abstract
Journal Article Content Analysis in Consumer Research Get access Harold H. Kassarjian Harold H. Kassarjian Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 4, Issue 1, June 1977, Pages 8–18, https://doi.org/10.1086/208674 Published: 01 June 1977 Article history Received: 01 January 1977 Revision received: 01 April 1977 Published: 01 June 1977
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| Reference Key |
openalex_W2004255104
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|---|---|
| Authors | Harold H. Kassarjian |
| Journal | journal of consumer research |
| Year | 1977 |
| DOI |
10.1086/208674
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| URL | |
| Keywords | Keywords not found |
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