Promoting the viability of Tops Kitchen amidst the pandemic

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ID: 286610
2022
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Abstract
This action research aimed to address the issue of Tops Kitchen regarding the low awareness of the business. During the initial launch of the business, this was its greatest challenge given that it was a business that started during the onset of the pandemic. Collaboration between the proprietor, kitchen manager and the assistant cooks paved a way for the business to really grow and be known; all done with respect to the four steps of action research. It was found out that the social media presence of Tops Kitchen was non-existent, and therefore had no presence and way to get word out regarding the products that the business had to offer. With the collaboration between the kitchen manager and the proprietor, a social media page was eventually created which led to increased foot traffic for the business. However, with the improvement of foot traffic came another issue which exposed the lack of training of the assistant cooks. Through the assistance of the kitchen manager, however, a training program was held which led to the improvement of the operations management skills of the assistant cooks. Through these interventions, Tops Kitchen became a step closer to being a strong restaurant business in the Southern Leyte area.
Reference Key
persistent_1760659089_68f186914d851 Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors Contreras, Christian C.
Journal Malay Journal
Year 2022
DOI
DOI not found
URL
https://animorepository.dlsu.edu.ph/etdm_manorg/139
Keywords Keywords not found

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