Large-scale and high-resolution analysis of food purchases and health outcomes
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ID: 282373
2019
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Abstract
To complement traditional dietary surveys, which are costly and of limited
scale, researchers have resorted to digital data to infer the impact of eating
habits on people's health. However, online studies are limited in resolution:
they are carried out at regional level and do not capture precisely the
composition of the food consumed. We study the association between food
consumption (derived from the loyalty cards of the main grocery retailer in
London) and health outcomes (derived from publicly-available medical
prescription records). The scale and granularity of our analysis is
unprecedented: we analyze 1.6B food item purchases and 1.1B medical
prescriptions for the entire city of London over the course of one year. By
studying food consumption down to the level of nutrients, we show that nutrient
diversity and amount of calories are the strongest predictors of the prevalence
of three diseases related to what is called the "metabolic syndrome":
hypertension, high cholesterol, and diabetes. This syndrome is a cluster of
symptoms generally associated with obesity, is common across the rich world,
and affects one in four adults in the UK. Our linear regression models achieve
an R2 of 0.6 when estimating the prevalence of diabetes in nearly 1000 census
areas in London, and a classifier can identify (un)healthy areas with up to 91%
accuracy. Interestingly, healthy areas are not necessarily well-off (income
matters less than what one would expect) and have distinctive features: they
tend to systematically eat less carbohydrates and sugar, diversify nutrients,
and avoid large quantities. More generally, our study shows that analytics of
digital records of grocery purchases can be used as a cheap and scalable tool
for health surveillance and, upon these records, different stakeholders from
governments to insurance companies to food companies could implement effective
prevention strategies.
| Reference Key |
prete2019largescale
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|---|---|
| Authors | Luca Maria Aiello; Rossano Schifanella; Daniele Quercia; Lucia Del Prete |
| Journal | arXiv |
| Year | 2019 |
| DOI |
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