compatibility with e-commerce in the iranian hotel industry

Clicks: 133
ID: 193540
2013
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Ranked #10 of 15 articles by views in bulletin of the malaysian mathematical sciences society

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Abstract
Websites are major actors in the expansion of tourism activities and attracting tourists nowadays. In this line, benefitting from a website with proper attributes can play a pivotal role in attracting tourists to the industry in general and to the hotel industry in particular. The present study evaluates Iranian hotel websites in order to measure the compatibility of their e-commerce activities. To achieve this goal, content analysis was used to evaluate 48 website features of 57 Iranian hotels with different ratings (one to five-stars). Findings manifest that internet adoption in the hotel industry in Iran is in its early stages. E-commerce related activities are very minimal and online reservations are not effectively present in them
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khani2013mulit-icompatibility Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors ;Naser Khani;Shahrm Salavati
Journal bulletin of the malaysian mathematical sciences society
Year 2013
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