children’s exposure to advertising on games sites in brazil and spain

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ID: 182578
2015
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Abstract
This article aims to confirm general data about the advertising pressure that affects children that play on game pages on the Internet. To achieve this goal, we applied theoretical and methodological framework of content analysis on a sample of games sites played by a group of children in Brazil and Spain.
Reference Key
craveiro2015comunicao,childrens Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors ;Pâmela Saunders Uchôa Craveiro;Daniel Martí Pellón
Journal Science
Year 2015
DOI
10.18568/1983-7070.123467-88
URL
http://revistacmc.espm.br/index.php/revistacmc/article/view/870
Keywords
internet criança mass media

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