Examining the effect of experiential marketing on behavioral intentions in a festival with a specific sport event

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2017
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Abstract
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Reference Key
yazici2017examiningeuropean Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors Yazıcı, T.
Journal european sport management quarterly
Year 2017
DOI
10.1080/16184742.2016.1247903
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