pentingnya menjaga dan meningkatkan hubungan baik dengan konsumen dalam masa krisis

Clicks: 282
ID: 142708
2015
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Abstract

To maintain and improve customer relationship is the right strategy in the crisis period. This effort can be implemented by marketing relationship strategy. This strategy focus on customer as a partner, who we have to build continuous mutualism relationship. This is a long term relationship which impact on cost efficiency, compared than to get a new customer. This relationship gurantee the company’s lifetime, so it will be strenghten economic condition.

Reference Key
haryono2015jejak:pentingnya Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors ;Tulus Haryono
Journal current gerontology and geriatrics research
Year 2015
DOI
10.15294/jejak.v3i1.4666
URL
http://journal.unnes.ac.id/nju/index.php/jejak/article/view/4666
Keywords
Planning Development

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