financial literacy: evidence and perceptions in a credit cooperative

This study aims to assess the perception of employees in a Credit Cooperative in what it refers to the importance of financial literacy of its cooperative members, taking into consideration the existing standards in the OECD and the Central Bank of Brazil that deal with the good practice of financial education, in order to verify the importance of financial education of its cooperative members is relevant from the perception of the cooperative's employees. The research is a descriptive study, with data collection through structured questionnaire and data analysis with the use of quantitative methods. The final sample was composed of 87 valid questionnaires, accounting for 68.5% of the population surveyed. The survey type field research was conducted in the second half of 2014. Four constructs from 19 study variables was identified by Exploratory Factor Analysis, called: financial knowledge; risk reduction; financial practice; external visibility, empirically demonstrating the relevance of financial education in a financially driven institution. Considering the average of the four constructs, and most of the variables that make up, it is possible to realize that financial literacy is an issue within the institution from the perception of employees, followed by external visibility. The main contribution of this study was to seek empirical evidence on the importance of financial literacy on the principles and recommendations on good practice of financial education.