impact of macro-economic factors on deposit formation by ukrainian population

The goal of the article is detection of interconnections between the common economic processes and formation of bank deposits by population. The article builds a correlation and regression model of complex assessment of interconnection between macro-economic factors, savings behaviour of population and level of deposits of population in banks for two hour horizons: short-term, which is characterised with deployment of crisis phenomena both in global economy and in Ukrainian economy and the medium-term one. The article characterises the most significant common macro-economic factors. In the result of the study the article establishes that Ukrainian population is oriented at short-term horizon when forming savings due to the uncertainty in future. In the medium-term prospective, savings of the population are formed basically under influence of macro-economic factors, while formation of deposits by Ukrainian population is mostly influenced by socio-psychological factors.