Reverse innovation: An interview with Vijay Govindarajan
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2012
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| Reference Key |
govindarajan2012reverseresearch
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|---|---|
| Authors | Govindarajan, V. |
| Journal | research technology management |
| Year | 2012 |
| DOI |
10.5437/08956308X5506003
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| URL | |
| Keywords | Keywords not found |
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