Do you want me to watch this ad on social media?: The effects of norms on online video ad watching
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2017
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lee2017dojournal
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| Authors | Lee, J. |
| Journal | journal of marketing communications |
| Year | 2017 |
| DOI | 10.1080/13527266.2016.1232303 |
| URL | |
| Keywords | Keywords not found |
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