Email is evil!: Behavioural responses towards permission-based direct email marketing and gender differences
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ID: 17529
2019
| Reference Key |
mahmoud2019emailjournal
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|---|---|
| Authors | Mahmoud, A. |
| Journal | journal of research in interactive marketing |
| Year | 2019 |
| DOI | 10.1108/JRIM-09-2018-0112 |
| URL | |
| Keywords | Keywords not found |
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