Marketing through instagram influencers: The impact of number of followers and product divergence on brand attitude

Clicks: 191
ID: 78775
2017
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de2017marketinginternational Use this key to autocite in the manuscript while using SciMatic Manuscript Manager or Thesis Manager
Authors De, Veirman M.
Journal international journal of advertising
Year 2017
DOI 10.1080/02650487.2017.1348035
URL
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