Exploring consumers’ buying behavior in a large online Promotion Activity: The role of Psychological Distance and Involvement
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2020
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| Reference Key |
liu2020exploringjournal
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|---|---|
| Authors | Liu, Q. |
| Journal | journal of theoretical and applied electronic commerce research |
| Year | 2020 |
| DOI | 10.4067/S0718-18762020000100106 |
| URL | |
| Keywords | Keywords not found |
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