Customer centricity in mobile banking: a customer experience perspective
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ID: 33414
2019
Reference Key |
komulainen2019customerinternational
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Authors | Komulainen, H. |
Journal | international journal of bank marketing |
Year | 2019 |
DOI | 10.1108/IJBM-11-2017-0245 |
URL | |
Keywords | Keywords not found |
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